Effective date: 18 October 2026
Who we are
This website is run by Pure Scented, a trading name of Essex E-Liquid Ltd (company no. 09525129), Unit 6 Ilford Trading Estate, Paycocke Road, Basildon, SS14 3DR. If you have any questions about this policy, email hello@purescented.com or call 01268 944350. How we handle your personal data is explained in our Privacy Policy.
What are cookies?
Cookies are small text files stored on your device by your browser when you visit a website. This Cookie Policy explains which cookies we use, what they do and how you can change your choices.
How do we use cookies?
We use necessary cookies to make the website work, for example to keep items in your basket, keep you signed in to your account, keep the site secure and remember your cookie choices. These are always on, because the website cannot work properly without them.
With your consent, we also use analytics cookies to understand how people use the website (Google Analytics and WooCommerce’s record of how you found us), and advertising cookies to measure and improve our Google Ads. These are only set if you accept them, and you can change your mind at any time.
When you pay, our payment providers (PayPal, Clearpay and our card payment provider) may set their own cookies on their pages to process your payment securely and prevent fraud.
The cookies we use are listed below.
Necessary
Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.
| Cookie | Duration | Description |
|---|---|---|
| __cf_bm | 1 hour | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. |
| wt_consent | 1 year | Used for remembering users’ consent preferences to be respected on subsequent site visits. It does not collect or store personal information about visitors to the site. |
| wp_consent_functional | 1 month | WP Consent API sets this cookie to remember user preferences for essential website functionalities, ensuring a seamless and personalized experience. |
| wp_consent_preferences | 1 month | WP Consent API sets this cookie to save users' consent choices for different types of cookies on the website. This ensures a tailored browsing experience by applying users preferences consistently across the visits. |
| wp_consent_statistics | 1 month | WP Consent API sets this cookie to collect anonymous data on website usage and help to analyze and enhance the sites' performance. |
| wp_consent_statistics-anonymous | 1 month | WP Consent API sets this cookie to understand how the website is used, which enables enhanced user content and services and respects privacy. |
| wp_consent_marketing | 1 month | WP Consent API sets this cookie to record user consent choices for marketing cookies. This ensures that users only receive advertisements tailored to their interests. |
| woocommerce_cart_hash | Session | Lets the shop know when your basket contents change. |
| woocommerce_items_in_cart | Session | Lets the shop know your basket has items in it. |
| wordpress_logged_in_* | Session (14 days if “Remember me” is ticked) | Keeps you signed in to your account. |
| wordpress_sec_* | Session (14 days if “Remember me” is ticked) | Keeps your account sign-in secure. |
Functional
Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.
| Cookie | Duration | Description |
|---|---|---|
| No cookies to display. | ||
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
| Cookie | Duration | Description |
|---|---|---|
| sbjs_migrations | session | Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website. |
| sbjs_current_add | session | Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website. |
| sbjs_first_add | session | Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website. |
| sbjs_current | session | Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website. |
| sbjs_first | session | Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website. |
| sbjs_udata | session | Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website. |
| sbjs_session | 1 hour | Sourcebuster sets this cookie to identify the source of a visit and stores user action information in cookies. This analytical and behavioural cookie is used to enhance the visitor experience on the website. |
| _ga | 1 year 1 month 4 days | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site's analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. |
| _ga_* | 1 year 1 month 4 days | Google Analytics sets this cookie to store and count page views. |
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
| Cookie | Duration | Description |
|---|---|---|
| No cookies to display. | ||
Advertisement
Advertisement cookies are used to provide visitors with customized advertisements based on the pages you visited previously and to analyze the effectiveness of the ad campaigns.
| Cookie | Duration | Description |
|---|---|---|
| _gcl_au | 3 months | Google Tag Manager sets this cookie to experiment advertisement efficiency of websites using their services. |
| test_cookie | 15 minutes | doubleclick.net sets this cookie to determine if the user's browser supports cookies. |
| IDE | 1 year 24 days | Google DoubleClick IDE cookies store information about how the user uses the website to present them with relevant ads according to the user profile. |
Others
Other cookies are those that are being identified and have not been classified into any category as yet.
| Cookie | Duration | Description |
|---|---|---|
| woocommerce_recently_viewed | session | WooCommerce sets this cookie to store performed actions on the website. |
| pmw_consent | session | Description is currently not available. |
Manage cookie preferences
You can change your cookie preferences at any time by clicking the Consent Preferences button. This reopens the cookie banner so you can change your choices or withdraw your consent straight away.
You can also block or delete cookies in your browser settings. Blocking necessary cookies may stop parts of the website, such as the basket and checkout, from working. Here is how to manage cookies in the main browsers:
Chrome: https://support.google.com/accounts/answer/32050
Safari: https://support.apple.com/en-gb/guide/safari/sfri11471/mac
Firefox: https://support.mozilla.org/en-GB/kb/clear-cookies-and-site-data-firefox
Microsoft Edge: Delete cookies in Microsoft Edge
If you use another browser, please see its help pages.
